15 September 2023
Baseball OnDemand evolves into Baseball+
Baseball Australia has announced the rebranding of ‘Baseball OnDemand’ to ‘Baseball+’ ahead of upcoming seasons across Australia.
With the rebrand, comes evolution.
Baseball+ will introduce an application (app) fans around the world can download on their phone or tablet from early October. Fans will be able to watch games live through Baseball+, including the Australian Baseball League and Team Australia games.

The app will also feature stat and schedule integration and casting capabilities to Apple and Android Devices.
“It’s the next step in the journey of Australian Baseball in the digital world,” says ABL General Manager Paul Gonzalez. “Last year we invested in bringing Australian Baseball broadcasts to one home, on an OTT platform. We’ve heard a lot of feedback from fans and wanted to ensure a better experience for the upcoming season.”

The platform, formerly called Baseball OnDemand but now called Baseball+, brought in nearly 30,000 registrants over the course of the ABL and local Australian baseball seasons.
Baseball+ will house Australian Baseball League competition games, the ABL Finals, Team Australia games and national tournaments.
The app will have baseball, plus a lot of other exclusive content and exclusive pieces.

Team Australia’s tournament games in the upcoming Asian Professional Baseball Championships will also be broadcast exclusively with English commentary on the app.
The American Association of Professional Baseball broadcast a game-a-week exclusively and free on the platform through the American baseball season.
Gonzalez doesn’t rule out more international broadcasts and content pieces.
“We see it as a home to baseball in Australia plus a lot of other great stories. There’s a lot we can do. The plan is to work with other competitions and events around the world to bring baseball content year-round on the platform,” he says.
Baseball+ has backend capabilities to house video chats, interviews, behind-the-scenes content and highlights.
Local league competitions will have the ability to broadcast their games, too.
“We’re obviously still in the early stages of this, but I think it’s really exciting for Australian baseball to have a home for all of this. There’s a lot of capacity for growth and the ability to channel new ideas into this,” he says.
Baseball+ is scheduled to hit your local Application Store in early October, well in advance of the season.













